L-Acoustics Integrates ‘Home & Yacht’ Vertical into L-Acoustics Ecosystem L-Acoustics Integrates ‘Home & Yacht’ Vertical into L-Acoustics Ecosystem...
The new team, including new personnel appointments, includes Product Management, Sales and Application support to strengthen the outreach into key markets
MARCOUSSIS, France – December 2023 – Following successful experiences at CEDIA Expo in Denver, Colorado and EI Live! in Farnborough, United Kingdom, L-Acoustics announces it has formed a team dedicated to supporting and expanding the creation of extraordinary sound spaces for homes and yachts. The sales & applications teams formerly dedicated to L-Acoustics Creations will remain devoted to the Home & Yacht verticals, continuing to support the specialised needs of partners and clients. L-Acoustics is also investing in new hires to ensure robust support for the growing network of integration partners dedicated to this market.
This is an exciting time for L-Acoustics, with integrators continuing to be impressed by the company’s high performance professional solutions, tailored for the home & yacht market. Bringing support for our partners and end users under the L-Acoustics banner will allow them to benefit from the global resources and network of the industry leading L-Acoustics brand. The Home & Yacht team will continue to develop a global network of Certified Partners to support the specific needs of this market, thereby better reaching end users who are discerning individuals seeking to create the ultimate premium listening space in their residences and marine craft.
Teams for the Home & Yacht market have been created in the L-Acoustics Global Business Development, Application Project and Product Management organizations, with a number of recent personnel updates.
Managing the growth of the Home & Yacht business globally, Nick Fichte has been named Director of Business Development, Global for the vertical. Supporting the business locally, Søren Winther has been hired as EMEA Sales Manager. Winther is a new hire that joins the team from Trinnov Audio, where he spent four years as International Sales Manager, following prior sales roles with Dynaudio and DPA Microphones. Hiring is open for a Sales Manager to support the Home & Yacht sales in the UK and in the Americas.
Supporting the projects of the global Home & Yacht certified partners, the new Application team for this vertical will be overseen by Jeff Woodford, Application Manager, with Application Engineers Dylan Geisler, who joined L-Acoustics in January this year, supporting the Americas, and Richard Craig in EMEA. Geisler previously served as residential integrator for Nouvo Solutions and is new to L-Acoustics. Craig joins the Home & Yacht team full-time from Delta Live, part of the L-Acoustics Group of companies, where he served as L-Acoustics Creations Project Manager/Engineer. This team of experienced engineers will ensure Home & Yacht projects around the globe receive quality support from design to calibration and beyond.
Finally, ensuring that products dedicated to the Home & Yacht market are shepherded through research & development and receive go-to-market support, the Product Management team for the vertical includes Guillaume Lecreux in Solutions and Kevin Groom in A/V Control.
“The Home & Yacht team is focused on bringing the L-Acoustics sonic signature, renowned for delivering audio at the world’s top music festivals and tours, to discerning residential & marine customers worldwide,” says Fichte. “With the new dedicated teams embedded in the successful and growing L-Acoustics organization, we are now even better equipped to support our integrators and end users and to grow our partner network with the goal of creating audio solutions that truly dazzle.”