{"id":14706,"date":"2020-07-01T20:25:00","date_gmt":"2020-07-01T18:25:00","guid":{"rendered":"https:\/\/www.l-acoustics.com\/?post_type=hot-news&#038;p=14706"},"modified":"2023-01-31T11:41:20","modified_gmt":"2023-01-31T10:41:20","slug":"l-acoustics-announces-leadership-team-of-newly-formed-americas-region","status":"publish","type":"press-release","link":"https:\/\/www.l-acoustics.com\/fr\/press-releases\/l-acoustics-announces-leadership-team-of-newly-formed-americas-region\/","title":{"rendered":"L-Acoustics Announces Leadership Team of Newly Formed Americas Region"},"content":{"rendered":"\n<p><em>Company appoints Alan Macpherson CEO Americas as well as BJ Shaver<\/em> <em>and William Cornell to Business Development Director positions<\/em><\/p>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p><strong>WESTLAKE VILLAGE, California \u2013 July 2020<\/strong> \u2013 L-Acoustics is pleased to announce the appointment of accomplished audio industry expert Alan Macpherson to head the newly formed Americas division, encompassing sales, application, support, fulfillment and finance activities for all countries in North, Central and South America. Alan will report to Laurent Vaissi\u00e9, CEO L-Acoustics, and Herv\u00e9 Guillaume, CEO L-Acoustics Group. The company further reinforces the new division with the promotion of BJ Shaver to Business Development Director for the installation market and the appointment of William Cornell as Business Development Director for the rental market, both reporting to Macpherson.<\/p>\n\n\n\n<p>\u201cL-Acoustics is committed to supporting and growing our presence on the American continent. As we navigate through one of the most challenging times for our industry, we feel incredibly fortunate to be able to bring onboard two of the most outstanding and respected industry veterans, Alan and William, and confirm the well-deserved promotion of BJ. I\u2019ve already witnessed Alan\u2019s unflappable attitude, personal commitment, and long-term strategic outlook, which, combined with the unique ability to federate and inspire our teams, are the marks of a great leader,\u201d shares Vaissi\u00e9.<\/p>\n\n\n\n<p>Macpherson brings to L-Acoustics more than two decades of top managerial experience, primarily with Yamaha, where he most recently served as Vice President for Yamaha Corporation of America\u2019s Integrated Marketing Group in Buena Park. Over his lengthy tenure with the manufacturer, he had been tasked with spearheading the growth of the NEXO and Steinberg brands, in addition to Yamaha\u2019s own professional audio and music industry product lines.<\/p>\n\n\n\n<p>\u201cI\u2019m delighted to join L-Acoustics,\u201d Macpherson enthuses. &#8220;The brand has earned its reputation not just by developing quality products, but by focusing on the systemic quality of its global network of partners and consistent innovation in creating tools that improve the workflow of sound professionals and relentlessly raise the audio bar. L-Acoustics looks to the long game, developing processes and products for enduring success, and always with the improvement of live performance at the heart of what they do. That\u2019s a perfect match for me and my vision.\u201d<\/p>\n\n\n\n<p>Also core to the success of the new Americas division are the newly created Director of Business Development posts conferred to B.J. Shaver for the installation market and William Cornell for the rental vertical.<\/p>\n\n\n\n<p>Based in Tennessee, Shaver has spent more than seven years developing the southwestern US market as Regional Sales Manager for L-Acoustics. During that time, his sales and support focus has been heavily invested into the House of Worship vertical, a market considered essential to the current and continued success of the company. Prior to joining L-Acoustics, Shaver rose to the position of Vice President of Installation at Elite Multimedia in Memphis, Tennessee. \u201cB.J.\u2019s ability to analyze and manage business opportunities, identify partners and foster them to success has allowed L-Acoustics to take our Southern region to the most performing region in North America,\u201d says Vaissi\u00e9. \u201cHaving him in this expanded role where he will continue to grow the install business across the Americas will be an invaluable component of our ongoing success.\u201d<\/p>\n\n\n\n<p>Cornell comes to L-Acoustics after spending almost 15 years with d&amp;b audiotechnik, where he built and managed sales operations in the Americas and rose to the position of CEO of the manufacturer\u2019s US subsidiary. \u201cWilliam is a strategic thinker and has clearly demonstrated his talent for building trust and growth with customers year upon year,\u201d describes Macpherson. \u201cHis proven ability to plan and execute long-term business models will be mission-critical as we build the foundation of our Americas team and continue to strengthen our leadership position in touring and make strides into key vertical markets, such as Broadway and corporate.\u201d<\/p>\n\n\n\n<p>\u201cAlan joined the team just before the crisis, and while we\u2019d certainly never choose this type of onboarding situation voluntarily, it\u2019s been a valuable learning experience for all of us,\u201d explains Herv\u00e9 Guillaume. \u201cAlan has confronted the battle head on, and the full team has rallied with him, developing a collective resilience and digging deep to find creative ways to help the company and our partners weather the storm.<\/p>\n\n\n\n<p>\u201cWith this new leadership structure and the full strength of our team, we\u2019ll be well poised to return from this difficult season stronger than ever and ready to serve our industry as it moves forward to recovery and beyond,\u201d concludes Guillaume.<\/p>\n\n\n\n<figure class=\"wp-block-image size-medium\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"\/wp-content\/uploads\/2021\/05\/LA_Americas_Personnels-V2-300x300.jpg\" alt=\"\" class=\"wp-image-14725\" srcset=\"\/wp-content\/uploads\/2021\/05\/LA_Americas_Personnels-V2-300x300.jpg 300w, \/wp-content\/uploads\/2021\/05\/LA_Americas_Personnels-V2-1024x1024.jpg 1024w, \/wp-content\/uploads\/2021\/05\/LA_Americas_Personnels-V2-150x150.jpg 150w, \/wp-content\/uploads\/2021\/05\/LA_Americas_Personnels-V2-768x768.jpg 768w, \/wp-content\/uploads\/2021\/05\/LA_Americas_Personnels-V2-1536x1536.jpg 1536w, \/wp-content\/uploads\/2021\/05\/LA_Americas_Personnels-V2.jpg 2000w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Company appoints Alan Macpherson CEO Americas as well as BJ Shaver and William Cornell to Business Development Director positions WESTLAKE VILLAGE, California \u2013 July 2020 \u2013 L-Acoustics is pleased to announce the appointment of accomplished audio industry expert Alan Macpherson to head the newly formed Americas division, encompassing sales, application, support, fulfillment and finance activities [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":7638,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"news_tags":"","tags_api":"","footnotes":""},"news-tag":[],"class_list":["post-14706","press-release","type-press-release","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.9 - 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